News & Events

News

Bringing Automotive SerDes and Automotive Ethernet Together

The introduction of new communication technologies in the automotive industry is not always easy, because every innovation entails many changes in the entire value chain. The situation is particularly challenging for future high-speed communication (HSC) >1…

Automotive SerDes Alliance Announces Industry’s First ASA-ML Interoperability Between Sony Semiconductor Solutions and AVIVA

Live Demonstration to be showcased in BMW booth at Automotive Ethernet Congress in Munich

from March 6th to 7th

MUNICH, GERMANY – March 5, 2024 – The Automotive SerDes Alliance (ASA), a…

MIPI Alliance and Automotive SerDes Alliance Enter Liaison Agreement to Enable Native MIPI CSI-2 Implementation with ASA-ML PHY


Agreement benefits automotive industry by aligning MIPI camera specification with ASA and MIPI standardized SerDes solutions


PISCATAWAY, N.J., and MUNICH, GERMANY, August 9, 2023 - The MIPI Alliance, an international organization that develops…

Securing Future High-Speed Video and Sensor Data Architectures

With level 3 autonomous driving starting to be rolled out, securing the communication inside cars is not a nice to have, but a legislation enforced requirement. This includes the need to protect high-speed video and sensor…

Automotive Ethernet Congress:

ASA-Motion Link E - The New Ethernet!

March 22, 2023 (Munich) Kamal Dalmia, Chair of ASA Marketing Committee gave the following presentation at the Automotive Ethernet Congress 2023:

Aviva_AEC 2023 Final
First multi-vendor ASA Motion Link Demonstration in a Proof of Concept

The live demonstration will take place at the AUTOMOTIVE ETHERNET CONGRESS being held in Munich from March 21-23, 2023

March 17, 2023 (Munich) Today, Automotive SerDes Alliance (ASA) announced the first public demonstration of the…

ASA Motion Link is publicly presented for the first time in a Proof of Concept set up by BMW Group

The live demonstration will take place at the IEEE-SA ETHERNET & IP @ AUTOMOTIVE TECHNOLOGY DAY in Yokohama, Japan on November 9-10, 2022

November 1, 2022 (Munich) Today, Automotive SerDes Alliance (ASA) announced the first public…

HDMI and ASA establish liaison relationship to develop ASA Adaptation Layer specification compatible with HDMI 2.x specification

In April 2022, HDMI Forum and ASA established a liaison relationship for the purpose of development of an ASA Adaptation Layer specification that is compatible with the HDMI 2.x specification. The exchange of specifications, and drafts,…

The Power of ASA

Reducing the power required for assistance systems and their communication has invaluable benefits, especially for e-vehicles: The range increases. With the SerDes standard ASA Motion Link, the power dissipation for asymmetrical high-speed SerDes can be significantly…

The Automotive SerDes Alliance (ASA) has it all

Nik Dimitrakopoulos

Read all about our new article published by Automotive Industries (AI) "The Automotive SerDes Alliance (ASA) has it all."

VESA® and ASA Liaison agreement for eDP/DP Adaptation Layer for ASA Motion Link

By end of 2020, VESA and ASA signed a liaison agreement where VESA has agreed to provide ASA an access to eDP/DP Standards for a development of eDP/DP Adaptation Layer for ASA’s SerDes interface, ASA Motion Link.…

Automotive SerDes Alliance (ASA) completes the first Automotive SerDes standard with integrated security

Stefan Brunner

October 13th, 2020 (Munich) Today the Automotive SerDes Alliance (ASA) announced completion of its Automotive SerDes standard “ASA Motion Link v1.0”.  Along with other key features, it is the first solution to include security for asymmetric…

Liaison Establishment of JASPAR and ASA

ASA started with the goal to create a standard for the entire automotive industry and to establish a standardized technology. One step closer to this claim was made recently:

With the signature of the official documents…

Automotive SerDes Alliance to Present at AutoSens 2020 in Detroit Michigan

UPDATE: Postponed! More information: https://auto-sens.com/impact-of-covid-19-on-autosens-in-detroit/

In today's E/E Architectures, there are various communication scopes, but an increasingly important one is the interface from sensors to the in-vehicle-network and ECU’s. These interfaces…

"Now the Course Is Being Set for the Next Decade"

The standardization of SerDes links for asynchronous signal transmission in automobiles is making good progress: The Automotive SerDes Alliance (ASA), founded for this purpose, has grown from 13 to 36 members in a short time…

Interview in Japanese: Nikkei Business Publications about ASA

Nikkei Business Publications

「日を追うごとに参加企業が増えている。それだけ注目されている証左だ」――。こう胸を張るのは、車載に向けた新しい高速インターフェースの普及促進団体「Automotive SerDes Alliance(ASA)」で議長(Chair)を務めるStefan Brunner氏である。

A New Standard for the Automotive Industry

Elektroniknet.de

A new alliance of OEMs and suppliers is committed to standardizing SerDes connections in the car. Until now, only proprietary solutions have been available for the link, which is frequently used for sensor connections.

Events

PMA Compliance Plugfest
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Hasselt, Belgium
Member-only

We are happy to announce the first ASA PMA Compliance Plugfest taking place from April 22 to April 25th in Hasselt, Belgium With this, we will achieve a further important milestone for enabling a holistic eco-system.…

Automotive Ethernet Summit China 2024
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Shanghai, China
Conference

ASA is excited to participate at the 5th Automotive Ethernet Summit in Shanghai as Association Partner. Dr. Kirsten Mattheus will be giving a keynote speech on "Uniting SerDes and Ethernet for Automotive High-Speed Communication", so make…

ASA Members at Automotive Ethernet Congress 2024
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Automotive Ethernet Congress 2024 Munich
Conference

Several ASA member companies will be at AEC in Munich, demonstrating the latest ASA-ML solutions. Come join us to learn more!

In-Person Meeting Technical Committee D & E
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San Jose, California, USA
Face-to-Face Member-only

The Technical Committee D (Test) and Technical Committee E (Channel &  Components, EMC Tests) will meet for a in-person meeting in San Jose, California on January 29th - 30th. Members only event. In-person registration will open soon.…

ASA General Assembly 2023
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Online, Members only
Member-only Online Event

Meeting Schedule: 29 November 2023: ASA General Assembly, All Members Please see member calendar for details.

Face to Face Meetings
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Hamburg, Germany
Face-to-Face

Meeting Schedule: 17-18 July 2023: Technical Committee D, Technical Committee E  

Automotive Ethernet Congress
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Munich, Germany

Event Details: 21-23 March, 2023 The ninth Automotive Ethernet Congress to be held on March 21 - 23, 2023 at the Hilton Munich Airport will look to address the following questions: Does the selected transmission technology support…

Face to Face Meetings
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Nürnberg, Germany
Face-to-Face

Meeting Schedule: 27-28 March 2023: Technical Committee D, Technical Committee E 29 March 2023: Technical Committee A, Technical Committee B, Marketing Committee  

Face to Face Meetings
-
San Jose, California, USA
Face-to-Face

Meeting Schedule: 30-31 January 2023: Technical Committee D, Technical Committee E

IEEE-SA ETHERNET & IP @ AUTOMOTIVE TECHNOLOGY DAY
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Yokohama, Japan
Conference

Event Details: 9-10 November 2022 The 2022 IEEE SA Ethernet & IP @ Automotive Technology Day (E&IP@ATD) is the premier venue for automobile manufacturers, suppliers, semiconductor vendors, tool providers, engineers, scientists, educators, and the media to…

Face to Face Meetings
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San Jose, California, USA
Face-to-Face

Meeting Schedule: 1-2 November 2022: Technical Committee A, Technical Committee B 3-4 November 2022: Technical Committee D, Technical Committee E 4 November 2022: Marketing Committee  

Automotive SerDes Conference
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Virtual

HIGH SPEED DISPLAY AND SENSOR CONNECTIONS In-vehicle cameras and displays are often connected to the image-processing ECU via a SerDes (serializer/deserializer) connection. The SerDes market is characterized by double-digit growth rates as new applications are continuously…

Automotive Serdes Alliance logo
Automotive SerDes Conference
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virtual
Conference

Join ASA at the Automotive SerDes Conference in Munich in October 2020.  This conference will be provided in english and will happen virtually. Find more information here: Link

Face to Face Meetings
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Asia
Face-to-Face

Meeting Schedule: 8 - 10 June 2020: Technical Committee A and Technical Committee C 5 June 2020: Steering Committee  

Face to Face Meetings
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Irvine, California

Changed to online meeting!   The ASA Steering Committee has decided to cancel the upcoming meeting in Irvine. The current happenings around the COVID-19 virus lead us to this decision. Alternatively, online meetings will take place…

Face to Face Meetings
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Munich - Germany

Face to Face Meeting hosted by NXP. General Assembly scheduled for 7th of February, 2020. Technical Committee A and Technical Committee B will be meeting.  

Face to Face Meetings
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Germany

Meeting Schedule: Technical Committee A

Face to Face Meetings
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Location TBC